Hey gang, Valkor here. Going to a company-held event is usually a fun and informative experience. It’s not just about seeing what a company has to offer but to learn more about the company itself and anything else related. That’s why, for the third year in a row, I did not turn down the opportunity to hang out with the folks at Zippo and Case for their “Art of Zippo” event in NYC. It was short, very different, and yet totally worth the trek.
The first time I attended a Zippo event back in 2015, it was kept pretty simple and held in a quaint little bar called “Hardings”, where the company showed off a wide array of products from lighters, cologne, watches and even wallets. The second Zippo event was something like the first, but with more of an outdoorsy theme complete with plenty of related wares. For this third round, Zippo did something like an “art gallery” style event showcasing products that were held in the Zippo museum. We’re talking classic lighters and other showpieces along with an array of Case products. One of my favorite pieces was the Mad Men Season One DVD Case, which looks like a giant Zippo lighter. Then there was the “Leon the Professional” lighter, and if you’re a fan of the movie then you’ll definitely love this piece.
To complete the evening, we were treated to two demonstrations showcasing both the Zippo and Case product line and how they’re used outside of their normal usage. First up were highly detailed pumpkin carvings, which were featured in and around the room as well as a live carving all done all up by the hands of Hugh McMahon. The second demonstration was from artist Spazuk, who uses Zippo lighters and the soot left behind on paper to create some awesome works of art. At the event, he did three quick pieces as well as show off some of his other works, which featured more detail. But the quick pieces were still pretty impressive.
While I enjoyed the art gallery, gala-style event, I think it would have been great if there were more products being showcased, especially given that it’s the holiday season. But giving the gift of a Zippo or Case product is always a welcomed treat for anyone to receive. So while there isn’t much to see as far as a product lineup, you can still click that logo to the right to learn more about the company and its products.
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